Cheese pulls are the stretching of melted cheese. They are considered to appear appetizing and have been featured in food advertisements and social media.[1][2][3]
A number of studies have been conducted to determine how stretchy and thick various cheese varieties are at various temperatures.[4][5][6]Cheddar and mozzarella have been described as two of the best cheeses for cheese pulls.[6] Various brands and restaurants have been compared by the perceived quality of their cheese pulls.[7][8] The food additive sodium citrate has been suggested as a method for making melted cheese stretchier.[9]
Various organizations have tracked world records for the longest measured cheese pull. One such record was recorded by RecordSetter in 2016, when Carlo Alberto Orecchia achieved a 41.5 inches (105 cm) cheese pull with a pizza slice.[6] In 2023, the Doritos corporation used a helicopter to achieve a 49 feet (15 m)-cheese pull; the stunt involved a 265 pounds (120 kg) blend of cheddar and mozzarella and a 4 feet (1.2 m)-wide nacho.[10]
A 2023 article claimed that the hashtag "#cheesepull" had hundreds of thousands of uses across various social media platforms.[6] A number of journalists have criticized the concept as unappetizing or misleading about the taste or quality of the dish.[1][2]
